How does epic afford free games?

That goes for both Epic Games and the company behind the free title, because every time a media outlet makes an article about Epic Games' free titles — like this one — that's free advertising. Aside from this, there are other ways the Epic Games Store tries to differentiate itself from competing platforms.

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2024-01-03 10:08:49

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Why does epic games give free games?
Since the Epic Games Store's launch in late 2018, Epic has spent millions of dollars to give away games as a way to hook new users and bolster its nascent game store. (Originally, it gave away a free game every two weeks before upping that to every week in June 2019.)
2024-02-18 06:18:29

How much epic paid for free games?
The Epic Games Store and Its Free Games
Constantly giving away games is a pricey undertaking. In a document from last year, it was revealed that Epic Games spent millions on free games for the store. Subnautica alone cost the company $1.4 million, while the Batman: Arkham series topped that at $1.5 million.
2024-01-15 08:03:37

Why epic store free games?
Since the Epic Games Store's launch in late 2018, Epic has spent millions of dollars to give away games as a way to hook new users and bolster its nascent game store. (Originally, it gave away a free game every two weeks before upping that to every week in June 2019.)
2024-01-13 23:41:05

How long will epic games give free games?
Nestled among the stats in the Epic Games Store 2022 Year in Review blog post (opens in new tab) that went up today is some expected but pleasant news: Epic isn't done giving away free games. "Our weekly Free Games Program will continue in 2023," the company wrote.
2023-08-05 18:38:56

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